The currency of the future is data – the raw material of the 21st century.
The numbers and testimonies to its success in publications around the world prove it: The profitability of digital networking, personalized advertising and data mining is undisputed. WM-POOL AG promotes the following companies in the field through investments and know-how:
Investment with sustainability
The future of personalized advertising
In the future, it is not important which product a retailer or manufacturer has, but which data record information he has about his customers from the linking of various applications. Mobile shopping leads to serious changes in retail. E-commerce is increasingly becoming M-commerce. Not the amount of advertising is important, but whether the personalized advertising message at the right time and place addresses and stimulates the actual needs of the customer.
Big data companies invest enormous amounts in artificial intelligence and data analysis algorithms to identify these needs.
The largest companies in recent years are no longer oil companies, insurance companies and banks, as they used to be, but data mining and data processing companies.
They are all mining billions with the same concept - with their personal data. Alphabet (Google), Amazon, Microsoft, Facebook, Apple, Trecent, Alibaba and Samsung represent these companies.
Its founders like Jeff Bezos, Serge Bin, Larry Page, Jack Ma and Mark Zuckerberg became the richest people in the world. They have become unimaginably rich! And these gentlemen increase their wealth daily in
“Technical progress without proper progress in human institutions can lead us to ruin. The scientific revolution that leads to the splitting of an atom also requires a moral revolution.“
„You have to move fast and break thing. If you’re not breaking things, you’re not moving fast enough."
„It is easier to make progress on mega-ambitious dreams. Since no one else is crazy enough to do it, you have little competition.“
„Never have so few companies accumulated so much wealth and so few participated in it, and never before has there been so much power over the daily lives and information of billions of people in the hands of so few.”
„After internet coming in our life last 20 years was for IT (Information Technology) and now next 30 years will be for DT (Data Technology). Now everything will be data driven not the information driven.“